Pete has worked closely for over 20 years with different CEOs and high-level executives, helping them polish and represent their ideas. This has given Pete a unique advantage in strategic thinking and creative sparring.

From rebranding countless companies, consistently generating ideas, creative workshops, social media strategies to assisting a market entry to China.

Pete is a strategic asset you should utilise.

Breaking everything down to a conceptual level is how Pete thinks. From client work to some of his personal ventures like a Scalable Modular Off Grid Cabin schematics. Pete is consistently generating concepts and ideas.

One of his latest personal concepts called Puukko Media was about saving the traditional media companies in the verge of digitalisation.

Concept was eventually awarded and funded by the Finnish Government.

Visually pleasing end results - always. Over 20 years of experience in graphic design & art direction and countless design awards from all over the world.

From designing a poster for Lady Gaga, rebranding massive corporations to running his own Design Studio and a team of designers as a Creative Director.

Pete is a highly advanced as a designer, art director and creative director.

Countless different digital projects and a punch of awards under his belt. Projects varying from Kotipizza eCommerce UI/UX redesign to websites, applications, and other digital products.

Did you know that, back in the days Pete also designed the first iPad magazine in Finland. And the second one as well.

Pete is a digital native.

Over 15 years behind the camera has escalated from a hobby to commercial work. Pete carries his trusted camera with him at all times.

From brand imagery to black & white documentary portraits shot on film, Pete’s background as a professional visual journalist, photo editor & art director really helps.

Some of his work has also been featured by Leica.

The latest large-scale marketing campaign Pete was involved with (as a Creative Director, Art Director & Creative Lead) ended up becoming the most successful campaign in Finland.

This campaign also broke every sales record in the client's history. The campaign included everything from creative concept to social media, ads, TV commercials, and productions.

Campaign was also shortlisted at Effie Awards.

Interior design and renovation plans are now part of Pete’s main offerings, spanning from commercial projects to residential apartments.

His latest commercial project for Tunturikatu 4 had a total renovation budget of +150,000 euros.

And on the residential side of things. One of Pete's projects ended up on the pages of ELLE Decoration Sverige.

Product design projects have evolved over the years, ranging from custom Nike sneakers, longboards, and beers to a hand-forged Hamon Utility Knife and a solar-powered percolator Coffee Maker, to name a few.

Pete has also designed a Modular Bed called 'PETE,' which was showcased at the Habitare Furniture Fair.